Expo - Turnkey
I designed an 8-panel expo turnkey wall for Leadoo, aiming to visually communicate the platform's high ratings, core pillars, and key features while maintaining the brand identity and ensuring a professional, eye-catching appearance.
Date
2024
Role
Graphic designer
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Challenges and Solutions:
The main challenge was creating a cohesive design that effectively showcased diverse content while aligning with the brand’s identity.
To address this, I dedicated one panel to G2 badges for maximum impact, used a structured infographic on another to explain the platform’s key components, and divided the remaining panels into dynamic layouts highlighting tools and testimonials.
The challenge of preparing print-ready files for such a large-scale format was met by meticulous attention to detail and close collaboration with the printing team.
Impact and Advantages
The final expo wall created outstanding awareness, attracting significant attention to Leadoo’s booth. It not only reinforced the company’s credibility but also successfully engaged potential customers by presenting information in a clear, professional, and visually appealing manner. This helped strengthen Leadoo’s presence at the expo and left a lasting impression on attendees.
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